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Description
Product Management For DummiesUnlock your potential with 'Product Management For Dummies,' the essential guide for aspiring and seasoned product managers alike. This comprehensive resource serves as your gateway to mastering the art and science of product management, a pivotal role that is increasingly recognized as indispensable in todays corporate landscape. With over 384 pages of valuable insights, this book covers everything from the fundamentals of the product life cycle to
Unlock your potential with 'Product Management For Dummies,' the essential guide for aspiring and seasoned product managers alike. This comprehensive resource serves as your gateway to mastering the art and science of product management, a pivotal role that is increasingly recognized as indispensable in today’s corporate landscape. With over 384 pages of valuable insights, this book covers everything from the fundamentals of the product life cycle to advanced strategies in market research, competitive analysis, and pricing strategies. Whether you're looking to enhance your skills or break into the product management field, this guide provides practical tools and straightforward explanations to ensure you excel in your career.Explore critical topics such as developing product roadmaps, gathering customer feedback, and effectively prioritizing and conveying requirements to engineering teams. Learn how to maximize revenues and profitability while improving your negotiation and influencing skills. 'Product Management For Dummies' is more than just an instructional guide; it's your companion in navigating the complexities of product management.
Condition: BRAND NEW
ISBN: 9781119264026
Year: 2017
Publisher: John Wiley & Sons Inc (US)
Pages: 384
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9781119264026
Year: 2017
Publisher: John Wiley & Sons Inc (US)
Pages: 384
Description:
Your one-stop guide to becoming a product management prodigy
Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America?yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job?or simply aspire to break into a new role?Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro.
From defining what product management is?and isn't?to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more.
Create a winning strategy for your product
Gather and analyze customer and market feedback
Prioritize and convey requirements to engineering teams effectively
Maximize revenues and profitability
Product managers are responsible for so much more than meets the eye?and this friendly, authoritative guide lifts the curtain on what it takes to succeed.
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4.5 ★★★★★
Based on 28 reviews
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Product Reviews
★★★★★ 5
I absolutely LOVED! The legend of Korra, A must buy for any Legend of Korra Fans.
Format: Paperback
I absolutely LOVED! The legend of Korra and when the animated series came to an end I was very sad but then I heard about these books I was over joyed. If you enjoyed the series buy the book its a great read I spend a lot of time reading manga and the artwork is beautifully drawn the moments between Korra and Asami are drawn so tenderly it's lovely. It was incredibly brave of the creators of the show to end it they way they did it meant a lot to many people around the world the relationship was developed slowly and I am glad they did it that way the show made history and is continuing to break barriers its so different from the usual Disney mindset which we all need to break out of. Cannot wait to see how they continue to develop the story and more of Korra and Asami's relationship developments, I really feel like Asami keeps Korra balanced if you watch the show and read the book I think you will see what I mean, Already signed up for book 2 when it comes out so excited I will continue to support the show which has brought me and many other people so much joy.
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Reviewed in the United States on October 22, 2017
★★★★★ 5
Good
Format: Paperback
Got it for my class reading (not surprising tho, the book was great). Quick delivery and great packaging.
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Reviewed in the United States on May 10, 2026
★★★★★ 5
Valuable perspective; moving; beautiful
Format: Hardcover
I loved this book. I devoured the entire thing in one sitting on a Sunday afternoon. It's a beautiful and tragic and warm story all at the same time. I feel like a lot of times when we hear about the Vietnam war in the United States, it's told from the perspective of American soldiers rather than the Southern Vietnamese who lost their home land. Really refreshing to see this diverse and nuanced perspective. I look forward to Thi Bui's future works.
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Reviewed in the United States on August 23, 2022
★★★★★ 5
This book healed me
Format: Paperback
Beautifully written and illustrated. Although Thi Bui and I have astronomically different life experiences, I still found I could relate on a deeply personal level. This book taught me empathy and forgiveness at a time in my life where I struggled to have it. Bui nailed the complicated feelings and emotions that comes with confronting abuse, abusers (who happen to be your parents), and the painful impact of generational trauma on both the parent and child.
Highly recommend this book to anyone who is on a path of healing their own broken heart.
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Reviewed in the United States on June 16, 2023
★★★★★ 4
Powerful Family History
Format: Paperback
After the birth of her son, Thi Bui feels an increased sense of urgency about learning the stories of her own parents. Like all but her youngest sibling, she was born in Vietnam, though the children came of age in the United States. While the war itself haunts all of them, was the reason they left their homeland, the wounds her parents bear go far beyond the military conflict. This was only the second graphic novel I’ve ever read (both have been memoirs), and like the first was also selected by my book club. I feel like the limitations of the format mean it will always be a less preferred one for me, because I found myself wanting more words, more depth to the writing itself. But the story is deeply compelling, detailing her father’s brutal childhood, her mother’s much softer one, how they came together, and how the Vietnam War disrupted the future they thought they might have. It’s not as straightforward as “Americans bad”, and Bui is not afraid of the moral ambiguity of that time and place, where the best interests of the majority of the Vietnamese people was an open question for larger forces that seemed to have little room for consideration of what might have actually made regular lives easier to lead. And apart from the larger geopolitical machinations around them, the family had their own share of tragedy, including the death of their first child and a later stillbirth. But three living children and another on the way was enough for her parents to make frantic arrangements to leave, finally succeeding and eventually making their way to the United States. But of course, that was not the end of their story, just the beginning of a new chapter. Bui’s childhood as she depicts it makes it clear that it wasn’t the stuff dreams are made of, but what shines through is her tremendous empathy for her parents and how they became the people she experienced them as. Overarching the narrative is a meditation on parenthood, as it is the birth of her own child that inspires her to ask her parents more. They might have made major mistakes, but it is clear that they loved their children and did what they thought was best for them, making countless sacrifices to give them the best opportunities possible, even if that love was not always shown the way that they wanted and needed to feel it. Vietnamese perspectives on the war in their country were not something I was exposed to growing up (honestly the Vietnam War itself wasn’t something I remember being taught with particular rigor in high school apart from its connection to electoral politics), and I appreciated learning more about the history of the country and how the people who actually lived through the conflict thought about it. Even though this is not my preferred format, I think Bui uses it well to engage in some non-linear storytelling and to very literally illustrate what she’s trying to get it, like the way she parallels the way her relatively rural parents must have felt seeing Saigon for the first time with the way she felt when she first moved to New York, a sense of awe and possibility. It’s a powerful, moving work and I would recommend picking it up!
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Reviewed in the United States on February 3, 2026